A.P.C.

"Nobody can compete." That statement, from APC founder Jean Touitou, tells a lot about the brand's casual and confident standing within fashion – and judging from its latest collection, the assured stance is deserved. Renowned for its minimalist approach to fashion, the label eschews momentary trends for accentuated, design-rich takes on the everyday wardrobe. And yes, that includes its world famous raw denim. Maybe nobody can compete.

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